REAL Benefits of Blogging: 9 Reasons to Start a Blog in 2020

November 22, 2019
Benefits of blogging - 9 Reasons to Start a Blog in 2020

Benefits of blogging are many. 

For starters, it makes you a better writer, helps you meet new people, and best of all, it could also become a great source of solid income.

The only problem is, though, whenever I share the benefits of blogging with anyone, most of them say things like: 

“Youtube is the new blogging.” 

Or “It’s extremely tough to start a blog in 2020 and make it successful.”

or “There are already lots of people blogging about my topic.”

Well, guess what?

Lots of people are blogging about your topic because lots of people are also reading about your topic.

And the good news?

They’re always hungry for new ideas, new perspectives, and better information.

Let’s take ‘Digital Marketing’ as an example since that’s my blog topic. 

Digital Marketing is undoubtedly one of the most competitive niches for blogging.

Successful bloggers and entrepreneurs like Neil Patel & Brian Dean have dominated the space by securing Google SERP’s top positions.

But every year, I also witness new digital marketing blogs, blogs that people started just 6 months to 2 years back, succeeding and generating six-figure incomes. 

In fact, I was too in the same boat once, as you are right now. 

Thinking about starting a blog. 

Thinking about it. Even talking about it. But never taking any action. (until the day I finally did!) 

I just figured that lots of competition isn’t really a valid excuse and that the perfect blogging circumstances such as having loads of spare time, a bucket full of great blog post ideas, and a guaranteed audience will never come. 

So, I decided right there and then to call out these excuses. 

And that’s how my blog was born.

Today, I’m proud of myself for making that decision because blogging has helped me find new clients for my side-hustle, get better job offers (more on this later), and made me a better writer & marketer.

And in this blog, I’ve shared 9 REAL benefits of blogging that will make you want to start a blog in 2020.

9 REAL Benefits of Blogging You Need to Know About in 2020

Though the benefits of blogging are unlimited, below I have shared 9 reasons to start a blog and how it can help you reap long-lasting benefits.

With that being said, let’s dive right in!

1 – Helps You Become a Better Writer

If you want to get better at writing, blogging is the best way to go about it.

You see, making a blog successful requires you to write consistently.

And since I have been writing blogs for 4+ years, I can tell you from my own personal experience that writing consistently has indeed improved my writing skills and words now come to me faster than they used to be.

In fact, writing consistently has improved my writing skills so much that today I’ve my articles published on the Internet’s most popular platforms such as Entrepreneur Magazine, YourStory, Thrive Global, Hackernoon, and many more.

In a nutshell, the more consistently you blog, the better writer you will become.

2 – Increases Your Creativity

If your job requires you to be more creative on a daily basis, then blogging is known to be one of the best and fastest way to increase creativity.

Although, increasing creativity through blogging requires you to be consistent with it. That means writing at least 2 or 3 times per week.

But as you start blogging consistently, your brain will start thinking more creatively.

3 – Helps You Gain Online Influence

The benefits of blogging will become limited if you don’t infuse your personality into your blog.

However, you can easily make your blog suit your personality, which will ultimately help you to develop a deeper bond with your readers and gain influence over them.

All you need to do is, be authentic, original, and provide value to your readers that they are not getting from your competitors.

If this advice sounds too complicated, then for now, just start writing the way you speak in general.

Not only it will be hard for others to copy, but you will also automagically stand out from others without having to worry about it much.

4 – Helps You Make Money Online

Let’s face it! – Money is probably one of the biggest reasons to start a blog.

Successful bloggers have earned (and are still earning) in six and even seven-figures through blogging.

In fact, blogging has allowed many frustrated, 9 to 5 corporate people to quit their jobs, work from home, and make 10x times more money than their cubicle jobs.

If you also want to quit your job and become your own boss, while not wanting to invest a large amount of money in a traditional business, then blogging is the best way to achieve that goal.

5 – Expands Your Professional Network

This is one of the most important but massively undervalued benefits of blogging.

Blogging helps you to meet new people in your industry, which leads to expanding your professional network.

In fact, the blogging community has grown so much in the last decade that it now offers various benefits of blogging to all kinds of bloggers.

Let me give you another personal example.

Ever since I started blogging, I have had many instances where many successful writers, digital marketers, CEOs of digital agencies, and people running successful blogs reached out to me.

For instance, a popular writer on, Inc Magazine Columnist, owner of a Content Agency, and 4x times Top Writer on emailed me, praised my work, and offered to work together.

Benefits of blogging

Another instance occurred when the editor in chief at reached out to me and asked for permission to re-publish 3 of my tech articles on Upwork’s blog.

And recently, the Co-founder of a successful blog reached out to me and asked for my feedback on one of their latest video marketing statistics infographics.


It’s because I have successfully established myself as an authority in the digital marketing niche.

Do you also want people in your industry to reach out to you?

Go ahead and start blogging. Consistently.

6 – Helps You Land Better Jobs

If your goal is not to get better at writing or become more creative, blogging can still be really beneficial for your career.

Blogging can help you land way better jobs than your current one and that too, without having to please people.

Around one and a half years back, I posted a couple of articles on my LinkedIn profile, and soon enough, I started receiving connection requests, direct messages, and emails from dozens of companies inquiring whether I was willing to switch jobs or not.

7 – Helps You Find New Clients

Whether you own a business or just do freelance gigs on weekends, blogging can help you easily find new, higher-paying clients.

All you need to do is, publish blog posts that help potential clients or customers solve their issues on a regular basis.

When you update your blog on a regular basis, your readers and potential clients will start relying on you, respect you, and eventually come to you when they need an extra pair of hands.

8 – Helps You Start a New Business

Tell me if this sounds right. – You could only make money off your blog through advertising, sponsorships, affiliate marketing, and selling eBooks or online courses, right?


Although these are the recommended ways to make money off your blog, but you can also turn your blog into a successful, full-time business.

In fact, there are already many bloggers who started their blogs just to share information in the beginning, but later they evolved it into a successful business.

Take Crazywanderer for example.

The founder of the blog is Pankti Shah and she is a travel blogger.

She started Crazywanderer in 2015 where she used to blog about Travel and sometimes on Digital Marketing.

But as her blog audience grew from 0 to thousands of regular readers on a monthly basis, she also started receiving lots of emails from readers asking for her help.

So, she decided to start providing services in both, travel and in the digital marketing niche.

Today, she runs two successful agencies in each niche – Crazy Wanderer Services (travel) & Crazy Wanderer Digital (digital marketing).

9 – Allows You to Help People

Last but not least, blogging is also considered to be one of the best ways to help people.

When I started Screwed Up Engineer, my goal was to build online influence, establish myself as a thought leader, and find high-paying clients.

Now, I’d like to think that I’ve achieved each of these goals.

So what am I doing writing this blog post at 1:25 AM after a long, tiring day of work?

Because I also want to help people now.

The point is, if you’re one of the few human beings who just genuinely want to help people, blogging is one of the good ways to go about it.

The Benefits of Blogging Don’t Stop Here…

The majority of online businesses worldwide are also promoting their products & services through blogging.

However, I’ll write a separate blog post on the benefits of blogging for businesses, so subscribe to my newsletter to receive updates.

Lastly, as usual, I hope that you found this blog post useful and has provided all the answers you were looking for.

Before you go, I have a tiny request.

If you liked this post, can you please share it?

I know that the majority of people don’t really click on the share button because they think that us bloggers don’t need their social share. But here’s the truth…

I’ve put so much effort into writing this blog post to provide value to you.

And a share from you will actually help me a lot in growing this blog.

So, please share it on either Facebook or LinkedIn. Or just tweet it! 🙂

4 thoughts on “REAL Benefits of Blogging: 9 Reasons to Start a Blog in 2020

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